Alex Chen
Product Designer & Digital Strategist
Creating elegant solutions that bridge user needs and business goals through thoughtful design and strategic thinking.
Work
UX Research Platform
Streamlined research workflow for 500+ teams
E-commerce Redesign
Increased conversion by 40% through data-driven insights
Dashboard Analytics
Complex data visualization made intuitive
Case Studies
Deep dives into my design process and problem-solving approach
Winsor & Newton
Reimagining a 180-year-old art supplies brand for the digital age. A complete visual identity system that honors tradition while embracing modern creativity.
Read Case Study →
Creative Studio Workflow
Designing a unified platform for creative professionals. Streamlined project management that adapts to how designers actually work.
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Video Production Tools
User-centered design for next-gen video editing software. Built with extensive filmmaker interviews and workflow mapping.
Read Case Study →About
I'm a product designer passionate about creating digital experiences that matter. With 8+ years crafting interfaces for startups and Fortune 500s, I bring strategic thinking to every pixel.
My approach combines user research, iterative design, and close collaboration with engineering teams. I believe great design happens when we deeply understand both user needs and business goals.
Skills
- User Research
- Interaction Design
- Prototyping
- Design Systems
Tools
- Figma
- Principle
- Framer
- React
Contact
Let's create something amazing
Ready to bring your vision to life? I'm currently taking on new projects.
hello@alexchen.design
Response time
Within 24 hours
